Umpqua Bank Flagship

Designed graphic overlay for the Umpqua Bank flagship location in San Francisco's financial district.

Umpqua Bank's newest flagship location, in the heart of San Francisco's Financial District, was the brand's first foray into the city. This space gives this banking "store" more of a hip, modern retail feel, with lots of open space, comfortable seating, and space to host a business meeting, whether you're a customer or not.
As the in-house art director, I designed all of the graphics. I incorporated themes around currency and modern commerce, as well as giving a nod to the city itself. I incorporated a pattern of copper dots, reminiscent of pennies, as well as a graphic of hills and fog that run throughout the windows and glass walls. Umpqua's iconic Legend Mural, which appears in every retail space, was fragmented into a series of 4" dots, which was printed directly to bamboo, and installed on the back wall, over a graphite rendering of the artwork. 
Winner of the Retail Design Institute Store of the Year 2013 and the Hub Cup 2013, this location has gained accolades far and wide.
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