Umpqua Private Bank

Umpqua Private Bank print collateral identity system and small notebook with tea sachet. In collaboration with Mette Hornung-Ranking, Bureau of Betterment.

This sub-brand's website had just gotten an overhaul, incorporating the wood grain pattern and a subtle color palette. The business papers needed to come in line with this more refined look for a high-end consumer. Business card, letterhead, folder, envelopes and cards for various occasions. Art directed an external designer, and collaborated closely with the print vendor to give these pieces a feel that was elegant, custom, and very expensive, but creative use of methods brought this project in under budget. ​​​​​​​
Meant for a moment of quiet contemplation, this gift notebook comes with a sachet of Smith tea tucked inside the front cover.
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