I helped launch this dark chocolate supplement brand from day one.
• Concepted and shot photography for digital marketing campaigns, including social media, email, digital advertisements, and consumer funnels
• Refreshed e-commerce website to streamline conversion and increase consumer understanding and knowledge• Mentored a junior designer, and collaborated with copywriters, web developers, and marketing, social media and e-comm teams
• Designed & produced packaging through production mechanicals, refining the design language to create a better user interaction and reduce paper