
This small liberal arts college in McMinnville, Oregon, produces a vast array of printed collateral to entice teenagers to choose Linfield. I was able to take an existing look & feel, and evolve it for the 2017-18 materials, incorporating layers of cream on white for depth, and overlaying bold washes of the college's signature red.

I sketched pattern details over photos and color fields in white pencil markings, and brought a warm, rich photographic editing technique.

Each piece incorporates different simple production techniques, from a blind emboss on the Welcome and Financial Aid folders, to transparent paper, to shy sheets revealing a little "a-ha" moment. All together, it paints a picture of this welcoming little college in the heart of the Willamette Valley.
