• Collaboration with copywriter to create stories that matched available imagery
Rather than simply make a map of the buildings on the Nike World Headquarters campus, the Department of Nike Archives wanted to tell the story of the campus through the influence that the athletes, whom the buildings are named for, had on shaping the company and the campus.
Using the formal language of vintage baseball trading cards, we gave a nod to Nike's heritage, with a playful way to learn about the campus.
In order to print custom spot varnish on the colorful fronts of the cards, I designed the backs to print in a single color, saving costs enough to add this high-quality finish.